The best thing about 10IS (pronounced Ten-is) is their collection. They have a color and style for every ones. And I will find it hard to believe that you cannot pick a favorite one. At the same time the worst thing about 10IS is their collection. So much to choose from that it is making my eyes blurry. Do you go for jeans, or coral and maybe the green ones... Here's a list of retailers that stock their collection.